Pittsburgh, PA
The day began with great enthusiasm for the Panther Pitts football game. Fans enjoyed live music, food, and the University of Pittsburgh Marching Band, who stole the show as they paraded throughout the area. Many fans were happy to see Dunkin’ as part of the pre-game festivities. They were drawn to our prize wheel, hoping to win our prizes.
The Dunkin’ Bucket hats stood out amongst the prizes. Our standout sample was the seasonal Pumpkin Spice Swirl. The Panther Pitts mascot, Roc, stopped by to get some Dunkin’ and loved every second. Fans enjoyed being served the Fall samples by one of the Panther Pitts’s great mascots, Fitzgerald.
The festivities stopped for an hour due to a thunderstorm passing through. The rain didn’t stop these committed fans from coming to try our samples and hot cards. Once the weather cleared up, the game brought out many fans who went to the prize wheel eager to win our prizes. We gave 1,025 samples out to the thirsty crowds.
One fan said, “Oh, I love Dunkin’s Pumpkin Spice. I try to buy as much of it as possible before the season ends!” as she waited to get the samples.